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Digital Food Photography | 
 enlarge | Author: Lou Manna
Publisher: Course Technology PTR
Category: Book
List Price: $39.99
Buy New: $23.98
You Save: $16.01 (40%)
New (28) Used (7) from $23.98
Avg. Customer Rating:  37 reviews
Sales Rank: 43367
Media: Paperback
Edition: 1
Number Of Items: 1
Pages: 312
Shipping Weight (lbs): 1.8
Dimensions (in): 9 x 7.3 x 0.9
ISBN: 1592008208
Dewey Decimal Number: 778.99641
UPC: 082039508207
EAN: 9781592008209
ASIN: 1592008208
Publication Date: August 1, 2005
Availability: Usually ships in 1-2 business days
Shipping: International shipping available
Condition: Brand new item. Over 4 million customers served. Order now. Selling online since 1995. Order with confidence. Code: B20090107232017T
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Product Description
Great food always elicits strong reactions-the smell of freshly baked bread, the taste of a perfectly prepared steak. The job of a food photographer is to elicit that same mouth-watering reaction, but without the benefit of scent or taste. A well-shot photograph can send crowds flocking to a new restaurant or boost the sales of a culinary magazine. Capturing the perfect image requires a trained eye, finesse, and photographic skill. Digital Food Photography gives you the ingredients to cook up your own recipe for success-with professional lighting techniques, composition, food and prop styling, retouching, and tricks of the trade. You'll learn how digital photography combines teamwork, creativity, and technology, and how to make money creating delectable works of photographic art.
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| Customer Reviews: Read 32 more reviews...
 Very Helpful food photography bible, but too much info on choosing cameras! January 6, 2009
I am definitely enjoying reading this book and have found it extremely helpful to my own food photography learning curve, but I found that Lou's choice to put so much info in the beginning about actually choosing your dSLR was absolutely unnecessary and a waste of space. I can't imagine a newbie photographer being at the point of doing food photography if they didn't even possess a camera yet, so I wish more space had been used for simple instruction. Other than that, the book is great with lots of examples and info on food-styling etc, etc--thanks Lou!
 Don't Judge A Book By Its Cover... January 5, 2009
Lou Manna's book Digital Food Photography is a MUST MISS for any photographer searching for material on how to light food for photography purposes. To begin with, I believe photographers looking to purchase books such as these are not as interested in learning techniques on how to poach a pear, create grill marks on a steak or turn Elmer's Glue into milk for a bowl of cereal (which Manna amply covers). More than likely, they are looking for lighting techniques. After all, properly lighting food is 90% of the battle in most well produced photographic imagery. I sent Manna an email telling him that I was somewhat disappointed that he didn't add any lighting diagrams to show how he lit any of his food images in his nearly 300-page mess. His email reply stated defensively that he mentions time and time again that this is a book for beginners. Due to the complexity of some of the topics he does cover, such as composition and how to make fake ice cream from his secret recipe, one would expect lighting (the single most important aspect in all photography) would be one of the topics covered. Interestingly enough, Manna encourages his readers to contact him - which I did. Sadly, once I got him on the phone I quickly discovered that this entire set up is for him to take your credit card to then give you high-priced, over the phone lessons. He doesn't even allow you to get a word in edgewise until you give him your credit card information so he can bill you for his time. My cell phone must have quit on me, for the next thing I knew, I received a voice mail from him screaming at me and telling me that I need to call him immediately and apologize for hanging up on him. In my opinion, Manna has a couple of screws loose.
If there is a literature equivalent to the cinema's Raspberry Award and karma is indeed a fact of life, I am certain Manna's book will achieve that honor.
 Expected More - Disappointing November 6, 2008
1 out of 1 found this review helpful
I am a semi-pro photographer and was looking to expand my photography. Food photography from what I've heard is an advanced art. But this book covers too much basic photography and not enough on how to shoot food.
The chapters on food and prop styling where good. The chapter on composition was also good with lots of examples from the bad shots to the keepers. The lighting chapter was a joke with no real advice on how to best light food. His description of lighting ratios was less than half a page and didn't explain how to setup the lights to achieve the ratios.
His Photoshop retouching examples are very-very basic. The last chapter on "Getting into the Business" has very general and basic business advice.
If you are new to photography and looking for your first photo book, this book could be helpful. Amateur and advanced enthusiast photographers should look elsewhere.
 The Book For New Food Photographers July 15, 2008
This is THE book to get when you're starting down the path as a food photographer. Lou Manna is a New York-based shooter who also offers workshops every other month or so in his studio (see: [...]). Lou's comprehensive book covers not only photography, but also such important factors as: how food photography is used (editorially, in marketing and on packaging), the role of the food stylist and the role of the prop stylist. His no-nonsense talk about food photography covers gear, composition, lighting, retouching and how to get in the business.
Lou Manna Knows How To Teach (& Write)!!! July 2, 2008
This book is a must if you are looking to do what most people buying 'subject' specific photography books do, that is have someone shorten the learning curve with really USEFUL tips/short cuts. In particular, I believe it is chapter 6, Composition, where this books earns 5 stars; instead of just telling you how to do what 'should' work in-theory, Lou Manna teaches the essential skill of problem solving by process of step by step refining of the previous shots. This is by far the definative book on Food Photography, by a very well seasoned professional TEACHER. I look forward to more books from Lou and continued learning from a great photographer!
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