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Successful Self-Promotion for Photographers | 
 enlarge | Author: Elyse Weissberg
Creator: Amanda Sosa Stone
Publisher: Amphoto Books
Category: Book
List Price: $29.95
Buy New: $17.04
You Save: $12.91 (43%)
New (25) Used (14) from $14.72
Avg. Customer Rating:  9 reviews
Sales Rank: 42256
Media: Paperback
Edition: 1st
Number Of Items: 1
Pages: 160
Shipping Weight (lbs): 1.5
Dimensions (in): 10.9 x 8.2 x 0.6
ISBN: 081745926X
Dewey Decimal Number: 770.0688
EAN: 9780817459260
ASIN: 081745926X
Publication Date: January 1, 2004
Availability: Usually ships in 1-2 business days
Condition: Absolutely Brand New & In Stock. 100% 30-Day Money Back. Direct from our warehouse. Ships by USPS. 1+ million customers served-In business since 1986. Happy Customers is Our #1 Goal. Toll Free Support
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Product Description
There's much more to being a professional photographer than simply taking great pictures. Today's self-employed photographers must have marketing savvy to spare. This guide from a widely known and respected industry insider provides that-and much more. In Successful Self-Promotion for Photographers, freelance photographers learn what they must do to improve their skills after the pictures have been developed. Featuring sections such as "Focus Your Image," "Sharpen Your Client Focus," "Identify Your Market," and the ever-important "Spot Trends," here are dozens of surefire strategies for selling services, staying on top of the latest market trends, and winning enough high-paying work to survive and thrive in this very competitive business. For any photographer looking to make it big behind the lens, this indispensable reference shows how to get the right exposure every time.
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| Customer Reviews: Read 4 more reviews...
 Not what I expected November 16, 2008
I'm a portrait/wedding photographer who is just starting out on my own. I thought this book would be helpful to get more business. Unfortunately, this book is geared more towards someone who wants to sell their work to advertising agencies or other print media. I gleaned a few things from the book, but overall it was not what I needed. I think the title is a bit misleading.
 Great, "get-serious" book September 24, 2008
1 out of 1 found this review helpful
I like this book a lot.
It has ton's of useful information, has a lot of images-examples, information about industry, good tips almost on every aspect of marketing for photographers.
The only reason why I didn't gave it all-star rating is that I have found some info in there out-dated.
Still, I'd get it if I were you.
 A must have. February 21, 2008
1 out of 1 found this review helpful
If you aspire to be a professional photographer you must read this book. Elyse Weissberg shows why she was so in demand and respected in the industry with this informative and honest book. Great insight on creating a good marketing plan to being critical of your portfolio. She pushes you to be critical of your work and work ethic. I couldn't recommend this book highly enough.
Essential September 5, 2007
1 out of 1 found this review helpful
After reading this book, I have a solid marketing plan for my fledgeling photography business. I feel more confident and prepared to face the challenge of breaking into the market. The book helped me to define my career goals more effectively, and revealed a number of terrific resources I was previously unaware of.
A Wake Up Call to Revamp Your Portfolio and Marketing July 28, 2005
4 out of 8 found this review helpful
I thoroughly enjoyed this book. It was well laid out, thoughtfully written and had specific tips and techniques that could be applied immediately. In fact, I was going through the process of updating one of my portfolios and this book was a great help. I highly recommend it!
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